BC Dairy - TAXI Vancouver - Advertising Campaign
BC Dairy // Pour A Little Happiness // TAXI Vancouver
// Advertising Campaign //
Feb 24, 2020
BC Dairy - Pour A Little Happiness - Dunk
BC Dairy - Pour A Little Happiness - Bubbles
BC Dairy - Pour A Little Happiness - Dunk and Bubbles Billboard
Had the pleasure of creating the still images for this BC Dairy campaign last year. We worked alongside Boldly and The Talbot Twins on their commercial set one day to get the still images of the talents. Next day we photographed splashing milk and bubble plates in the studio which we used to compose the final images.
"There’s happiness inside every glass of milk. From blowing milk bubbles until you fill your whole apartment, to taking a cookie and slam-dunking it, like Michael Jordan, to seeing who’s milk moustache puts Tom Selleck to shame. Or, at least that’s what the new fantastical campaign from the BC Dairy Association and TAXI Vancouver, Pour A Little Happiness, seems to think.
Integrated advertisement created by Taxi, Canada for BC Dairy Association, within the category: Non-Alcoholic Drinks." - AdsOfTheWorld
Advertising Agency: TAXI, Vancouver, Canada
Creative Director: James Sadler
Art Director: Adam Trask
Copywriter: Naomi Warren
Photographer: Jens Kristian Balle
Still Producer: Lisa Kaulback
Retouching: Cake Imagery
Studios: 730 Studios, Vancouver & Peacemaker Filmworks, Burnaby
Still Assistants: Nate Konyi & Daniel Hearn